Limited non-factory powertrain Lifetime Warranty
29732 Frederick Blvd, Daphne, AL 36526
Sales:(251) 250-0166
Service:(251) 241-9127
Parts:(251) 241-9536

Closed Sundays

Open Today! 8:30 AM - 8:00 PM
Value Your Trade
Smart Path Banner

New 2023 Toyota RAV4 Prime XSE

New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL
New 2023 Toyota RAV4 Prime in Daphne, AL

Call: 251 250 0162

Contact Us: (251) 250-0162
Limited Lifetime Warranty

New 2023 Toyota RAV4 Prime XSE

MSRP: [*] $50,233
* Vehicle may be in transit. Contact dealer to confirm availability date.
Compare

*Please contact dealer to verify price, options, and other vehicle details.

  • Model Code: 4550
  • Engine: 2.5-Liter 4-Cyl Plug-in Hybrid
  • Drive Type: AWD
  • Ext. Color: Wind Chill Pearl/Midnight Black Metallic Roof [*]
  • Int. Color: Black Mixed Media
  • VIN: JTMEB3FV3PD139031
City40
gas icon
Hwy36

MPG Disclaimer: *Based on 2023 EPA mileage and driving range ratings. Use for comparison purposes only. Your MPGe/MPG and driving range will vary depending on driving conditions, how you drive and maintain your vehicle, battery age/condition, and other factors.

Interior Features
  • Overhead console with maplights, sunglasses storage, Safety Connect® www.toyota.com/connected-services/. For Toyota’s Connected Services data collection, use, sharing and retention practices, please visit https://www.toyota.com/privacyvts/."> [*] button, and power tilt/slide moonroof controls
  • Leather-trimmed tilt/telescopic 3-spoke steering wheel with silver accent and red-stitching, paddle shifters, and controls for audio, Multi-Information Display (MID), Bluetooth® [*] hands-free phone, voice-command, Dynamic Radar Cruise Control (DRCC), [*] Lane Departure Alert (LDA) [*] and Lane Trace Assist (LTA) [*]
  • Soft-touch dash, door and armrests with stitched dash, door and center console accents, and anti-slip interior door grip
  • 60/40 split reclining fold-flat rear seat with center armrest and cup holders
  • Wiper control stalk with front and rear window wiper controls
  • Turn signal stalk with headlight controls and one-touch 3-blink lane change turn signals
  • Black carpet flooring with driver-side footrest
  • One 12V/120W auxiliary power outlet [*] in front instrument panel storage tray and one 12V/120W auxiliary power outlet [*] in cargo area
  • Black fabric-trimmed headliner
  • Smart Key System on front doors and liftgate with Push Button Start, remote keyless entry system with lock, unlock and panic function, power liftgate [*] and remote illuminated entry
  • Power door locks with shift-linked automatic lock/unlock feature
  • Digital speedometer and instrumentation; 12.3-in. digital Multi-Information Display (MID) with customizable settings, odometer, tripmeters, clock, outside temperature, rear passenger seatbelt indicators, fuel gauge, hybrid energy monitor, battery charge meter, fuel economy information, trip timer, shift-position and scheduled maintenance indicators, and warning messages
  • Red-accented interior, including red stitching on dash, doors, console and seat, and black anti-slip in-dash storage trays with blue ambient lighting
  • Blue ambient illumination for in-dash shelves, center console cup holders and in front footwells
  • Auto-dimming rearview mirror with HomeLink® [*] universal transceiver
  • Qi-compatible wireless smartphone charging [*] with charge indicator light
  • Dual zone automatic climate control system with dust and pollen filter, front center vent flow controls and rear-seat vents
  • SofTex®-trimmed [*] seats with sporty red stitching and fabric seat inserts; heated front seats; 8-way power-adjustable front driver's seat with lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket
  • Five USB ports [*] — USB media port in front storage tray and four additional charge ports (two in front center console and two rear seat ports)
  • Leather-trimmed shift lever with sequential mode
  • Cargo area tonneau cover
  • Heated front seating
  • Center console with covered storage compartment, two cup holders, drive mode, Electric Parking Brake (EPB) [*] and automatic Brake Hold [*] controls, and front storage tray
  • Front-door storage pockets with bottle holders
  • Passenger-side lockable glove compartment
  • Power windows with auto up/down and jam protection in all positions
  • Electric Parking Brake (EPB) [*] with Brake Hold [*]
  • Front-seat reading lights, dome light and cargo area light
  • Rear liftgate window defogger
  • Height-adjustable rear cargo area deck board
  • 2 front and 2 rear cup holders; 2 front and 2 rear bottle holders
  • Sun visors with sliding extensions and illuminated vanity mirrors
  • 10.5-in. Toyota Audio Multimedia, 6 speaker, with wireless Apple CarPlay® & Android Auto™ compatible, SiriusXM® with 3-month Platinum Plan trial subscription. See toyota.com/audio-multimedia for details.
  • 11-speaker JBL® [*] Premium Audio including subwoofer and amplifier
Exterior Features
  • 19-in. 5-spoke black-painted and machined sport alloy wheels including temporary spare
  • Black-painted heated power outside mirrors with turn signal and blind spot warning indicators, [*] and folding feature
  • Dual chrome-tipped exhaust
  • Black diamond-patterned bar front grille
  • Privacy glass on all rear side, quarter and liftgate windows
  • Power tilt/slide moonroof with one-touch open/close
  • Vertical LED accent lights
  • Color-keyed upper and black-painted lower front bumper, overfenders, mirrors, roof, rocker panels, and rear bumper with black insert
  • Red-painted shock absorber
  • Two-tone exterior color [*]
  • Silver interior door handles
  • LED Daytime Running Lights (DRL) accent lighting
  • Variable intermittent windshield wipers and intermittent rear wiper
  • Acoustic noise-reducing front side windows
  • Low-profile black roof rails
  • Color-keyed roof-mounted shark-fin antenna
  • Color-keyed outside door handles with touch-sensor lock/unlock feature on front doors
  • Silver-painted front lower spoiler
  • Bi-LED projector low- and high-beam headlights with LED accent lights, Automatic High Beams (AHB) [*] and auto on/off
  • LED taillights
  • Height-adjustable power liftgate [*] with jam protection
Mechanical Features
  • Electric Power Steering (EPS); power-assisted rack-and-pinion
  • Electronically Controlled Braking (ECB) system with integrated regenerative braking
  • Torque (front/rear): 199/89 lb.-ft. (270/121 N•m)
  • Hill Start Assist Control (HAC) [*]
  • All-Wheel Drive Integrated Management (AIM) with Multi-Information Display (MID) monitor
  • Engine oil cooler, automatic transmission fluid cooler and hybrid system cooler
  • Voltage: 355.2V (Plug-in Hybrid Li-ion)
  • Reinforced unitized steel body
  • Electronically controlled Continuously Variable Transmission (ECVT) with sequential shift mode
  • Independent MacPherson strut front suspension with stabilizer bar; multi-link rear suspension with stabilizer bar
  • Power-assisted ventilated 12.9-in. front disc brakes; ventilated 12.4-in. rear disc brakes with Star Safety System™
  • Type: Sealed Lithium-ion (Li-ion)
  • 2.5-Liter Dynamic Force 4-Cylinder with SPORT, Eco, NORMAL, EV, HV, AUTO EV/HV, CHARGE, TRAIL drive modes; 302 combined net hp; 177 hp
  • Induction system: (D-4S) dual-injection direct-injection and port-injection EFI with Electronic Throttle Control System with intelligence (ETCS-i)
  • Emission rating: Super Ultra Low Emission Vehicle (SULEV)
  • Active Cornering Assist (ACA)
  • Power output (front/rear): 179/53 hp (134/40 kW)
  • Drive mode dial with SPORT, Eco and NORMAL modes, EV mode, HV mode, AUTO EV/AV mode, CHARGE mode and TRAIL mode
  • 6.6kW onboard charger
  • Electronic On-Demand All-Wheel Drive (AWD)
  • Compression ratio: 14.0:1
Safety Features
  • Child-protector rear door locks and power window lockout control
  • Backup camera [*] with dynamic gridlines
  • Adjustable front shoulder anchors
  • Vehicle Proximity Notification System (VPNS) [*]
  • 3-point seatbelts for all seating positions; driver's-side Emergency Locking Retractor (ELR) and Automatic/Emergency Locking Retractor (ALR/ELR) on all passenger seatbelts
  • Trailer-Sway Control (TSC) [*]
  • Front and rear side-impact door beams
  • Eight airbags [*] — includes driver and front passenger Advanced Airbag System, driver and front passenger seat-mounted side airbags, driver's knee airbag, front passenger seat cushion airbag, and front and rear side curtain airbags
  • Anti-theft system with alarm and engine immobilizer [*]
  • Front and outboard second-row seatbelts with seatbelt pretensioners with force limiters
  • LATCH (Lower Anchors and Tethers for CHildren) includes lower anchors on outboard rear seats and tether anchors on all rear seats
  • Toyota Safety Sense™ 2.5+ (TSS 2.5+) [*] — Pre-Collision System with Pedestrian Detection (PCS w/PD), [*] Lane Departure Alert with Steering Assist (LDA w/SA), [*] Automatic High Beams (AHB), [*] Lane Tracing Assist (LTA), [*] Road Sign Assist (RSA) [*] and Full-Speed Range Dynamic Radar Cruise Control (DRCC)
  • Tire Pressure Monitor System (TPMS) [*] with direct pressure readout and individual tire location alert.
  • Star Safety System™ — includes Enhanced Vehicle Stability Control (VSC), [*] Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) [*] and Smart Stop Technology® (SST) [*]
  • Hill Start Assist Control (HAC) [*]
  • Blind Spot Monitor (BSM) [*] with Rear Cross-Traffic Alert (RCTA) [*]
Options
  • Child-protector rear door locks and power window lockout control~Backup camera [*] with dynamic gridlines~Adjustable front shoulder anchors~Vehicle Proximity Notification System (VPNS) [*] ~3-point seatbelts for all seating positions; driver's-side Emergency Locking Retractor (ELR) and Automatic/Emergency Locking Retractor (ALR/ELR) on all passenger seatbelts~Trailer-Sway Control (TSC) [*] ~Front and rear side-impact door beams~Eight airbags [*] — includes driver and front passenger Advanced Airbag System
  • driver and front passenger seat-mounted side airbags
  • driver's knee airbag
  • front passenger seat cushion airbag
  • and front and rear side curtain airbags~Anti-theft system with alarm and engine immobilizer [*] ~Front and outboard second-row seatbelts with seatbelt pretensioners with force limiters~LATCH (Lower Anchors and Tethers for CHildren) includes lower anchors on outboard rear seats and tether anchors on all rear seats~Toyota Safety Sense™ 2.5+ (TSS 2.5+) [*] — Pre-Collision System with Pedestrian Detection (PCS w/PD)
  • [*] Lane Departure Alert with Steering Assist (LDA w/SA)
  • [*] Automatic High Beams (AHB)
  • [*] Lane Tracing Assist (LTA)
  • [*] Road Sign Assist (RSA) [*] and Full-Speed Range Dynamic Radar Cruise Control (DRCC)~Tire Pressure Monitor System (TPMS) [*] with direct pressure readout and individual tire location alert.~Star Safety System™ — includes Enhanced Vehicle Stability Control (VSC)
  • [*] Traction Control (TRAC)
  • Anti-lock Brake System (ABS)
  • Electronic Brake-force Distribution (EBD)
  • Brake Assist (BA) [*] and Smart Stop Technology® (SST) [*] ~Hill Start Assist Control (HAC) [*] ~Blind Spot Monitor (BSM) [*] with Rear Cross-Traffic Alert (RCTA) [*] ~Electric Power Steering (EPS); power-assisted rack-and-pinion~Electronically Controlled Braking (ECB) system with integrated regenerative braking~Torque (front/rear): 199/89 lb.-ft. (270/121 N•m)~Hill Start Assist Control (HAC) [*] ~All-Wheel Drive Integrated Management (AIM) with Multi-Information Display (MID) monitor~Engine oil cooler
  • automatic transmission fluid cooler and hybrid system cooler~Voltage: 355.2V (Plug-in Hybrid Li-ion)~Reinforced unitized steel body~Electronically controlled Continuously Variable Transmission (ECVT) with sequential shift mode~Independent MacPherson strut front suspension with stabilizer bar; multi-link rear suspension with stabilizer bar~Power-assisted ventilated 12.9-in. front disc brakes; ventilated 12.4-in. rear disc brakes with Star Safety System™~Type: Sealed Lithium-ion (Li-ion)~2.5-Liter Dynamic Force 4-Cylinder with SPORT
  • Eco
  • NORMAL
  • EV
  • HV
  • AUTO EV/HV
  • CHARGE
  • TRAIL drive modes; 302 combined net hp; 177 hp @ 6
  • 000 rpm; 165 lb.-ft. @ 3
  • 600 rpm
    Electric motor: power output (front/rear) 179/53 hp (134/40 kW); torque (front/rear) 199/89 lb.-ft.~Induction system: (D-4S) dual-injection direct-injection and port-injection EFI with Electronic Throttle Control System with intelligence (ETCS-i)~Emission rating: Super Ultra Low Emission Vehicle (SULEV)~Active Cornering Assist (ACA)~Power output (front/rear): 179/53 hp (134/40 kW)~Drive mode dial with SPORT
  • Eco and NORMAL modes
  • EV mode
  • HV mode
  • AUTO EV/AV mode
  • CHARGE mode and TRAIL mode~6.6kW onboard charger~Electronic On-Demand All-Wheel Drive (AWD)~Compression ratio: 14.0:1~Overhead console with maplights
  • sunglasses storage
  • Safety Connect® www.toyota.com/connected-services/. For Toyota’s Connected Services data collection, use, sharing and retention practices, please visit https://www.toyota.com/privacyvts/."> [*] button
  • and power tilt/slide moonroof controls~Leather-trimmed tilt/telescopic 3-spoke steering wheel with silver accent and red-stitching
  • paddle shifters
  • and controls for audio
  • Multi-Information Display (MID)
  • Bluetooth® [*] hands-free phone
  • voice-command
  • Dynamic Radar Cruise Control (DRCC)
  • [*] Lane Departure Alert (LDA) [*] and Lane Trace Assist (LTA) [*] ~Soft-touch dash
  • door and armrests with stitched dash
  • door and center console accents
  • and anti-slip interior door grip~60/40 split reclining fold-flat rear seat with center armrest and cup holders~Wiper control stalk with front and rear window wiper controls~Turn signal stalk with headlight controls and one-touch 3-blink lane change turn signals~Black carpet flooring with driver-side footrest~One 12V/120W auxiliary power outlet [*] in front instrument panel storage tray and one 12V/120W auxiliary power outlet [*] in cargo area~Black fabric-trimmed headliner~Smart Key System on front doors and liftgate with Push Button Start
  • remote keyless entry system with lock
  • unlock and panic function
  • power liftgate [*] and remote illuminated entry~Power door locks with shift-linked automatic lock/unlock feature~Digital speedometer and instrumentation; 12.3-in. digital Multi-Information Display (MID) with customizable settings
  • odometer
  • tripmeters
  • clock
  • outside temperature
  • rear passenger seatbelt indicators
  • fuel gauge
  • hybrid energy monitor
  • battery charge meter
  • fuel economy information
  • trip timer
  • shift-position and scheduled maintenance indicators
  • and warning messages~Red-accented interior
  • including red stitching on dash
  • doors
  • console and seat
  • and black anti-slip in-dash storage trays with blue ambient lighting~Blue ambient illumination for in-dash shelves
  • center console cup holders and in front footwells~Auto-dimming rearview mirror with HomeLink® [*] universal transceiver~Qi-compatible wireless smartphone charging [*] with charge indicator light~Dual zone automatic climate control system with dust and pollen filter
  • front center vent flow controls and rear-seat vents~SofTex®-trimmed [*] seats with sporty red stitching and fabric seat inserts; heated front seats; 8-way power-adjustable front driver's seat with lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket~Five USB ports [*] — USB media port in front storage tray and four additional charge ports (two in front center console and two rear seat ports)~Leather-trimmed shift lever with sequential mode~Cargo area tonneau cover~Heated front seating~Center console with covered storage compartment
  • two cup holders
  • drive mode
  • Electric Parking Brake (EPB) [*] and automatic Brake Hold [*] controls
  • and front storage tray~Front-door storage pockets with bottle holders~Passenger-side lockable glove compartment~Power windows with auto up/down and jam protection in all positions~Electric Parking Brake (EPB) [*] with Brake Hold [*] ~Front-seat reading lights
  • dome light and cargo area light~Rear liftgate window defogger~Height-adjustable rear cargo area deck board~2 front and 2 rear cup holders; 2 front and 2 rear bottle holders~Sun visors with sliding extensions and illuminated vanity mirrors~10.5-in. Toyota Audio Multimedia
  • 6 speaker
  • with wireless Apple CarPlay® & Android Auto™ compatible
  • SiriusXM® with 3-month Platinum Plan trial subscription. See toyota.com/audio-multimedia for details.~11-speaker JBL® [*] Premium Audio including subwoofer and amplifier~19-in. 5-spoke black-painted and machined sport alloy wheels including temporary spare~Black-painted heated power outside mirrors with turn signal and blind spot warning indicators
  • [*] and folding feature~Dual chrome-tipped exhaust~Black diamond-patterned bar front grille~Privacy glass on all rear side
  • quarter and liftgate windows~Power tilt/slide moonroof with one-touch open/close~Vertical LED accent lights~Color-keyed upper and black-painted lower front bumper
  • overfenders
  • mirrors
  • roof
  • rocker panels
  • and rear bumper with black insert~Red-painted shock absorber~Two-tone exterior color [*] ~Silver interior door handles~LED Daytime Running Lights (DRL) accent lighting~Variable intermittent windshield wipers and intermittent rear wiper~Acoustic noise-reducing front side windows~Low-profile black roof rails~Color-keyed roof-mounted shark-fin antenna~Color-keyed outside door handles with touch-sensor lock/unlock feature on front doors~Silver-painted front lower spoiler~Bi-LED projector low- and high-beam headlights with LED accent lights
  • Automatic High Beams (AHB) [*] and auto on/off~LED taillights~Height-adjustable power liftgate [*] with jam protection
Packages and Accessories
  • Weather Package - Heated Leather-Trimmed: $375
    Details:
    Weather Package — includes heated leather-trimmed steering wheel and rain-sensing variable intermittent windshield wipers with de-icer function

  • 50 State Emissions: $0
    Details:
    50 State Emissions

  • Heated Rear Seats - Rear Outboard: $440
    Details:
    Rear outboard heated seating

  • Special Color: $425

Total Installed Options: $1240
Dealer Installed Accessories
    Technical Specs
    • :

    *Excludes tax, tag, registration, title and dealer fees.

    Dealer DOC Fee -- $999

    Must finance through one of the dealer's preferred lenders to receive internet price. All pricing reflects MSRP but is subject to change due to dealer added equipment and market value adjustment